Paddington Station PR | South Africa

TAKING BRANDS ON A JOURNEY

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2020

Food and Beverage Category: Angostura Rock Shandy.

The station

Established in 2012, Paddington Station PR is an award-winning brand communications agency servicing
client throughout South Africa. Led by a senior management team, the agency is driven headfirst and
supported by a posse of forward-thinking individuals that represent the youthful essence of South Africa
today.

Our size and attitude allow us to be nimble and also pushes us to be the best we can be at all times to
deliver strategies and campaigns that hit the mark and drive real impact.

Backed by a 25-year knowledge base and a global network, we incorporate a proactive process that is
designed to inspire and shift today's consumer to connect, collaborate and communicate.

Proud member of Brand Council SA.

Connect

COLLABORATE

COMMUNICATE

This is us

“Buzz words aside, we are a team of ordinary individuals that I believe do extraordinary work. It all starts
with creating a simple train of thought and then seeing where it takes us. No matter the brand – from
today’s tastemakers and cutting-edge influencer to those with pedigree and heritage – we apply our
minds, get involved and our expertise and principles formulate the rest of the brand journey.
The agency’s core team have collaborated and managed campaigns as a unit for many years now. We
know and understand each other’s strengths and what we bring to the table as individuals and as a
collective. Impact. It’s all about impact.” - Paul Reynell, Client Service Director

Our approach

The ethos and processes of the agency are all geared toward driving consistent results and meeting KPIs.

From content to media and consumer engagement, we always subscribe to an multichannel strategic
approach – proactive planning, project management, client service and agency tools drive not only
return on investment but also our client’s success, year after year.