The ethos and processes of the agency are all geared toward driving results.
By drawing on best practice and key learnings from the best of the best, we are able to guarantee our clients consistent results and engagement.
The foundation of all our client strategies is proactive planning across multiple KPIs. From content to media and consumer engagement, Paddington Station PR strategises ahead to ensure a continuous output of brand activity, which in turn ensures that various tools are utilised to drive return on investment.
Furthermore, all content is written by a team of expert journalists, each highly proficient in the sectors they cover. Excellent content that resonates with the targeted consumer profile is key to driving brand engagement. In addition, the agency guarantees each client a pre-determined amount of content pieces per month, thus ensuring a constant flow of engagement. Finally, our external and internal brand council knows no boundaries. All strategic outcomes are tracked against KPIs and presented to team leaders on a weekly basis. Our agency policy is that all clients and team members have access to brand council whenever needed - just one more way in which we ensure all strategies are on the mark and aligned to the brand's needs.
Agency Services: Consumer and brand PR Business to Business PR Start-up PR Corporate PR Crisis Management Media Planning and Buying Content Generation Social Media Influencer Engagement Event and Project Management Sponsorship Management & Leveraging Campaigns